Why Now is the Time to Open a Modern Reformer Studio
The fitness industry is booming, and modern reformer workouts is one of its fastest-growing sectors. With rising demand for both physical and mental wellness, opening a boutique modern reformer studio offers a unique business opportunity.
Image courtesy of Space China
The Growing Popularity of Modern Pilates
Modern Pilates, especially on reformers, has seen impressive growth in boutique studios. According to ClassPass's 2024 Look Back Report, Pilates was the most-booked workout genre in 2024, with an 84% increase in bookings compared to the previous year. Additionally, Pilates reformer equipment sales are booming, with projections showing a nearly 10% compound annual growth rate (CAGR) through 2027.
New Equipment for Flexibility and Lower Costs
Recent advancements in modern reformers allow studio owners more flexibility in their methodology. Modern reformers and equipment options are now more affordable, enabling studios to offer customized programming without the hefty price tag of older alternatives. This reduction in costs makes it easier for new owners to invest in quality equipment and build a successful studio from the start.
Success Stories: SLT and Other Leading Brands
Brands like SLT, BodyRok and others have achieved rapid growth by offering modern reformer classes. Some of the major players boast a customer retention rate of over 85%, thanks to their innovative workouts and community-building efforts. This success showcases the sustainability and scalability of modern reformer studios.
The Business Opportunity
The demand for modern Pilates is growing, especially as people seek fitness routines that improve both mental and physical health. Modern Pilates studios offer a high-return, low-overhead business opportunity, with classes that command premium prices. With more affordable reformer equipment options available, the financial barrier to entry is lower than ever.
Why Choose Me as Your Modern Pilates Studio Consultant?
I specialize in designing customized modern reformer programming and leading instructor training for studios. With experience in the modern Pilates industry and a track record of successful projects, I can guide you through every step of building your business—from selecting equipment to developing a thriving class format.
Ready to get started? Fill out my contact form today and let’s create a modern Pilates studio concept that clients will love and keep coming back to!